Netflix announces its latest interactive story – You vs. Wild
Streaming Video on Demand market leader Netflix had a hit on its hands with last year’s Bandersnatch – a special episode of sci-fi anthology Black Mirror that showcased the application of its “interactive storytelling” technology on adult programs (previously, the tech had only been used on simple kids’ shows). Now, just a week after claiming that it would be “doubling down” on this type of entertainment experience, Netflix has announced its next interactive show: You vs. Wild, starring survivalist adventurer Bear Grylls.
Netflix’s share price has risen by 42% so far this year
Source: Yahoo Finance
The show will premier on April 10, and is a take on Grylls’ previous hit Man vs. Wild (not a Netflix original), which showcases Grylls’ survival acumen in any number of challenges ‘out in the wild’. Talking about the new show, Grylls said: “I’m so proud to deliver this first-of-its-kind live-action interactive series, really giving viewers an all access pass to explore the world and its landscapes in my boots. The stakes are high in this one!”
Check out the trailer for You vs. Wild below:
According to reviewers at The Verge, the eight-episode show will: “let viewers follow along with Grylls on adventures around the world as he tries to survive the great outdoors. The twist is that viewers will be able to choose Grylls’ decisions in each episode and see how they play out (presumably in a safe manner that doesn’t involve Grylls failing to survive in the wilderness should users choose poorly).”
Dominion holds Netflix in its Global Trends Managed Fund.
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