Netflix acts fast, says sorry, for racist spokesperson – hires diversity champion to put it on the straight and narrow
No racial slur is acceptable language in any context. In Netflix’s defense, the company seems to understand that and is willing to act on it. Here’s what happened: the company’s spokesperson, Jonathan Friedland, has been ousted from the company without delay after he was caught using the “N-word” on two separate occasions. Now, the company has announced that it’s hiring Vernā Myers as vice president of inclusion strategy – a newly created role to help promote much needed cultural diversity throughout the business.
Netflix’s share price has risen by 92% so far this year
Source: Yahoo Finance
Diversity, it turns out, is more of a problem at Netflix than we were aware. A recent ranking of major studios for ethnic and gender diversity from the Directors Guild of America puts Netflix in tenth place, below Twentieth Century Fox, Amazon, HBO, Sony, NBC, and more.
The company’s CEO Reed Hastings, to his credit, offered a straightforward admission, and apology. He also promised to fix the situation. In a memo, he wrote: “Going forward, we are going to find ways to educate and help our employees broadly understand the many difficult ways that race, nationality, gender identity and privilege play out in society and our organization. We seek to be great at inclusion, across many dimensions, and these incidents show we are uneven at best. We have already started to engage outside experts to help us learn faster.”
Netflix’s chief talent officer, Jessica Neal, added: “As a global company dedicated to attracting the best people and representing a broad range of perspectives, Vernā will be an invaluable champion of our efforts to build a culture where all employees thrive.”
Dominion holds Netflix in its Global Trends Luxury Fund.
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