LVMH open house – now available on four continents
Select language to see a machine translation of this article. The original language of the Article is English and the translation is provided for your convenience.

LVMH open house – now available on four continents

Every two years, luxury giant LVMH opens the doors of a number of its fashion houses to the public, letting them glimpse the interior workings of some of the luxury world’s most iconic names. This year marks the fourth installment of its ‘Les Journées Particulières’ and will take place over October 12 – 14. It will also be the most ambitious event to date, seeing 56 fashion houses participate over four continents.

LVMH’s share price has appreciated by 15% so far this year

graph 2606 lvmhSOURCE: Yahoo Finance

This year, the event will spread to new territories in Argentina, the U.S., Australia and New Zealand. More than double the number of countries will be participating since the last event (in 2016, just six took part – this year, it will be 13). LVMH has stated that it will, therefore, “take on a new dimension.”

76 venues in these locations will offer 39 “iconic” experiences, with another 38 experiences which the public have never seen before. The overarching theme of this year’s Les Journées Particulières will be the five senses, and the event will showcase the “savoir-faire and creativity of artisans, along with the architectural and cultural heritage of LVMH houses.”

Noting the “growing international reach” of both LVMH and Les Journées Particulières, Antoine Arnault, CEO of Berluti, Chairman of Loro Piana, and the event’s founder, made the following comment in a press release:

“Les Journées Particulières was designed to embody our Houses’ hospitality and energy, and echoes the vital role that the act of transmitting plays for the LVMH Group: our aim is to share our diverse heritage, extensive savoir-faire and concrete innovations. This unmatched event has stepped up to the mark, each edition involves a growing number of Houses, talents and visitors, making this 4th edition a global celebration of the world of art, and craftsmanship.”

Disclosure

Dominion holds LVMH in its Global Trends Luxury Fund.


If you would you like to receive the Newsfeeds daily, please click here to sign up now!

Help us make this Newsfeed better by rating this article. 1 star = Poor and 5 stars = Excellent
0.0/5 rating (0 votes)

Disclaimer
The views expressed in this article are those of the author at the date of publication and not necessarily those of Dominion Fund Management Limited. The content of this article is not intended as investment advice and will not be updated after publication. Images, video, quotations from literature and any such material which may be subject to copyright is reproduced in whole or in part in this article on the basis of Fair use as applied to news reporting and journalistic comment on events.