Kering sponsors Héloïse and Abélard chest’s return to France
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Kering sponsors Héloïse and Abélard chest’s return to France

World leading luxury company Kering has committed to enriching the cultural life of its native France through the patronage of this year's European Heritage Days. Kering's contribution comes via sponsorship of the Héloïse and Abélard reliquary chest - which will be on display for the first time in history this weekend at the luxury group's Paris headquarters. Following the display, the chest will enter the collection of the École National Supérieure des Beaux-Arts de Paris.

Kering's share price has risen by 21% so far this year

graph 1009 kering

SOURCE: Yahoo Finance

The chest contains relics and documents relating to the story of “impossible love” between Héloïse d’Argenteuil and Pierre Abélard, which inspired romanticists in the 18th century. Kering says its sponsorship came in response to a call from the French Ministry for Culture and Communication to stop this “national treasure” – which has long been considered part of the literary culture of France – from leaving the country.

Héloïse was a gifted French nun, writer, scholar, and abbess who embarked on a forbidden love affair with the nobleman, and prominent philosopher and theologian, Pierre Abélard. The tale dates back to the 12th century.

François-Henri Pinault, Kering’s chairman and CEO, said: “This reflects our commitment to preserving, enriching and promoting France’s artistic and cultural legacy. For these same reasons I wanted this national treasure to be unveiled to the public during the European Heritage Days, in an unprecedented dialogue with the Pinault Collection, in this exceptional venue.”

Disclosure

Dominion holds Kering in its Global Trends Luxury Fund.


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