Facebook continues to address weaknesses with new efforts to block fake news
We recently reported on Facebook’s new initiatives to control political advertising on its site prior to elections in India. That, it turns out, is part of a larger effort on the company’s part to stop misinformation in its tracks. At the end of last week, Facebook announced it was expanding measures to rein in fake news and false content of all stripes in an attempt to gain back some of the trust it lost in the Cambridge Analytica scandal and the Tech Backlash.
Facebook’s share price has surged by 34% so far this year
Source: Yahoo Finance
In a blog post Wednesday, Facebook announced that the Associated Press will be expanding Facebook’s third-party fact-checking program. It will also make administrators in groups more accountable, give people the ability to remove posts and comments from groups even after they’ve left them, and reduce the reach of groups and pages that share misinformation (such as “anti-vaccine” content).
Facebook’s top brass has long maintained that it’s not comfortable deciding what’s true and what’s false, and what types of speech should be considered “free”. In recent weeks, the company reiterated that in a Washington Post op-ed from CEO and founder Mark Zuckerberg as well as public statements from its head of global affairs, ex-deputy prime minister of the UK, Nick Clegg.
However, as Facebook has ballooned to more-than two billion users, and taken on a more and more important role in public discourse, the company is aware it needs to safeguard the reliability of the content on its platform.
Guy Rosen, Facebook’s vice president of integrity, and Tessa Lyons, the company’s head of newsfeed integrity, co-authored the blog post, saying: “There simply aren’t enough professional fact-checkers worldwide and, like all good journalism, fact-checking takes time. We’re going to build on those explorations, continuing to consult a wide range of academics, fact-checking experts, journalists, survey researchers and civil society organizations to understand the benefits and risks of ideas like this.”
Dominion holds Facebook in its Global Trends Ecommerce Fund.
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