Burger King extends delivery deal with Just Eat
Takeaway food delivery service Just Eat has had its worries recently. The company has been in the headlines over the past few months for its lack of stable leadership, following the shock departure of former CEO David Buttress. It has loudly bemoaned the impending schism with the European Union. And it has complained bitterly about the difficulties of immigration into Britain, and the lack of properly qualified curry chefs that has resulted in.
However, none of these factors have stopped the company outperforming its rivals, as its last quarterly earnings show. And now, it’s building more business for the future, as fast food titan Burger King expands its deal with the food delivery service.
Burger King has announced that it is increasing its delivery coverage to 100 branches around the UK. Just Eat will operate the service, which will be available in restaurants in London, Manchester, Birmingham, Nottingham, and Leeds.
Burger King is not the only big brand fast food joint that Just Eat has managed to strike up a deal with. Southern fried chicken purveyor KFC and Mexican eatery Chilango are two more prominent partners for the delivery service. These accounts are vital to the company’s ongoing success, as bigger firms try to bully their way into the market.
At the end of July, interim boss Paul Harrison told the Daily Telegraph: “we have always faced very strong competition, which now takes the form of U.S. tech giants like Uber, and they are going after chains in the UK market. We don’t want to see too many chains sitting on the Uber platform.”
Dominion holds Just Eat in its Global Trends Managed Fund.
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